Excellent Method Of Learning
Case studies are designed to facilitate problem-based learning & develop analytical skills. Normally, they provide the reader with very specific information in a narrative format such as:
In addition, case studies can be used to highlight connections between specific academic topics & real-world applications. Obvious examples of this method include marketing cases.
DCU library provides access to case studies via four databases - Business Source Complete, HSTalks, MarketLine Advantage & WARC.
Business Source Complete contains a large range of business related cases, including management, strategy, finance & organisational behavior.
The Henry Stewart Talks Business & Management Collection contains over 1,000 specially prepared, animated, online, video lectures and case studies by experts from commerce, industry, the professions and academia for universities, business schools, colleges and continuing professional development.
Industry Case Studies provide in-depth analysis of wider ranging issues affecting the subject industry while Company Case Studies provide an in-depth analysis of successful and unsuccessful company strategies.
WARC is different in that it only covers the subject of marketing. However, it is excellent for learning about real-life marketing campaigns & the strategies behind them.
The Clute Institute publishes a fully Open Access quarterly journal called The Journal of Business Case Studies (JBCS). This journal publishes papers that significantly contribute to the understanding of teaching business courses using case studies.
JBCS is a widely cited, completely open access journal that is an essential for business education professionals. Published business case studies & solutions may be downloaded for use in the classroom & for research purposes.